Leading in pet health
A global group in premium pet health. With innovative brands and strong international presence, we deliver high-quality solutions for the well-being of pets.
A global group in premium pet health. With innovative brands and strong international presence, we deliver high-quality solutions for the well-being of pets.
Latest report
See allSwedencare Interim Report Q1 2025
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See allHalf Year Report Q2
Swedencare is a global leader in premium pet care, driving growth through acquisitions, innovation, and efficient production. Through veterinarians, pet stores, and e-commerce partners like Chewy and Amazon, we meet the rising demand for high-quality products, aiming to outperform market growth.
Our Group focuses on premium brands, acquiring established companies to meet rising demand for high-quality, natural, and organic pet products. As pets are seen as family, owners expect the best. Swedencare ensures top-tier offerings through research, product development, and production, maintaining innovation and quality.
The market for pet supplements is expected to grow by 9-10% - Swedencare aims to exceed that. We are present in over 20,000 veterinary clinics and as many pet stores globally, and sell through leading e-commerce platforms such as Amazon, Chewy, and zooplus. With innovative products, strong D2C growth in 2024, and presence in North America, Europe, Asia, South America, and Australia, we continue to take market shares through strategic investments and broad channel presence.
The demand for pet supplements, particularly in the premium segment, has surged, with more pet owners investing in their pets' health. Swedencare plans to outpace market growth through innovation, in-house development, and production to avoid bottlenecks.
Highlights
"The base for continued solid growth has been built in 2024 through a major transformation program involving improved organization, processes, strategy, and sales, which is expected to be reflected in the 2025 figures."
CEO Håkan Lagerberg
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